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Data-Driven Decision Making.

No guesswork.

Powering organisations with world-class Gen AI – Customer Experience Design & Automations. Earth-human centred. Optimal business value.

AI
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I leverage artificial intelligence to enhance operational efficiency, decision-making, and market performance, aiming to boost revenue, customer satisfaction, and competitive advantage by integrating AI into core business strategies.
Consultancy
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Through a Discovery Session Workshop, you'll see details of a Landscape Analysis, Expert Analysis, Creative Problem Solving and UX Design Thinking™.
CRO
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The benefits of CRO include increased revenue without additional advertising costs, lower cost of customer acquisition, improved user experience leading to higher customer retention, and better insights into customer behaviour, which can inform future marketing strategies and product offerings.
Lean UX Research
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Lean UX Research offers a guiding framework for conducting research and evaluation built upon principles that allow us to rapidly iterate, improve and innovate on your digital products and services.
MVP Strategy
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Refers to the process of determining the target audience, identify underserved needs, define the value proposition, specify the minimum viable product feature set, design prototype and test it with real users.
UX Design Thinking™
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Refers to the processes of ideation, research, information architecture, content strategy, prototyping, user interaction, testing and reporting. User-Centred Design & Creative Problem Solving are the core of this method.
Elite Finance Group
Elite Finance Group
AI, Consultancy, UX Design Thinking™
EVA
EVA
AI, Consultancy, CRO, Lean UX Research, UX Design Thinking™
Konrad Boarding
Konrad Boarding
AI, Consultancy, CRO, Lean UX Research, MVP Strategy, UX Design Thinking™
ANZ Bank App
ANZ Bank App
AI, Consultancy, Lean UX Research, UX Design Thinking™
Hostplus App
Hostplus App
AI, Consultancy, Lean UX Research, UX Design Thinking™
Boardstore
Boardstore
AI, Consultancy, CRO, Lean UX Research, UX Design Thinking™
myki App –  Vic Transport
myki App – Vic Transport
AI, Consultancy, Lean UX Research, MVP Strategy, UX Design Thinking™
Movember Foundation
Movember Foundation
AI, Consultancy, UX Design Thinking™
Magick Mist
Magick Mist
AI, Consultancy, Lean UX Research, MVP Strategy, UX Design Thinking™
Free-Jazz Co.
Free-Jazz Co.
AI, CRO, MVP Strategy, UX Design Thinking™
Janison Academy
Janison Academy
AI, Consultancy, Lean UX Research, MVP Strategy, UX Design Thinking™
Appreci App
Appreci App
AI, Consultancy, Lean UX Research, MVP Strategy, UX Design Thinking™
That Sugar Movement App
That Sugar Movement App
AI, Lean UX Research, MVP Strategy, UX Design Thinking™
AI STRATEGY – AUTOMATIONS EXPERT – CUSTOMER EXPERIENCE DESIGN
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